L’ORÉAL CHIEF DIGITAL OFFICER, LUBOMIRA ROCHET: LEADING DIGITAL TRANSFORMATION

Lubomira Rochet, Global Chief Digital Officer of the L’Oréal Group, shares her experience of helping one of the world’s oldest consumer goods companies to win multiple digital marketing awards.

Lubomira Rochet is a French-Bulgarian national, economist by training and graduate of the Ecole Normale Supérieure, Sciences Po Paris and College of Europe in Bruges. She began her career in 2003 at Capgemini as Director of Strategy and Development for the Sogeti entity. In 2008, she joined Microsoft to manage its relationships with start-ups and the innovation ecosystem. In 2010, she became Deputy CEO of the digital marketing agency Valtech and Managing Director for Southern Europe zone. Lubomira Rochet joined L’Oréal in March 2014 as Chief Digital Officer and member of the Group’s Executive Committee.

 

Source: Saïd Business School, University of Oxford