AFFECT OF DIGITAL DISRUPTION ON YOUR COMPANY

In this webinar, Jeanne Ross discusses digital disruption to help companies articulate and implement a forward-thinking digital strategy. Through presentation of recent research and case examples, you will learn why a great operational backbone is a necessity for companies in this era of constantly changing technology.

Jeanne W. Ross directs and conducts academic research that targets the challenges of senior level executives at CISR’s more than eighty global sponsor companies. She studies how firms develop competitive advantage through the implementation and reuse of digitized platforms. Her work has appeared in major practitioner and academic journals, including MIT Sloan Management ReviewHarvard Business ReviewThe Wall Street JournalMISQ ExecutiveMIS Quarterly, the Journal of Management Information Systems, IBM Systems Journal, and CIO Magazine.

Source:  MIT Sloan Executive Education