Design Thinking

Leading companies of the world use the Design Thinking methodology to drive human-centered innovation. This course familiarizes you with the process and applications of design thinking. In latter half of this course, the examples of the design thinking approaches of companies like IBM and Intuit bring the concept to life. The course also contains a handy guidebook for you to implement design thinking at work.

Course Learning Objectives:

  • Understand the design thinking process.
  • Identify and assess customer opportunities.
  • Generate and evaluate new product and service concepts.
  • Design services and customer experiences.

Syllabus

Learning Objectives:
  • Understand the design thinking process.
  • Identify and assess customer opportunities.
  • Generate and evaluate new product and service concepts.
  • Design services and customer experiences.
Module Components:

Video Lectures:

  • What is Design Thinking?
  • Design Thinking Process – Empathy
  • Design Thinking Process – Define
  • Design Thinking Process – Ideate
  • Design Thinking Process – Prototype
  • Design Thinking Process – Test
  • IBM Design Thinking Process
  • Designing for Digital
  • Optional: Intuit’s Design Thinking Process

Readings:

  • IBM Design Thinking Field Guide

Quiz:

  • Design Thinking

Support

Please email support@northwest.academy for any support required with respect to the program, course or platform.